Update (July 11 at 2:00am Pacific): We’ve added new Cell Phone & Accessories updates to our picks for best Prime Day deals. We may add new deals later in the morning if we find any others that are worthwhile.
Amazon Prime Day is an official yearly event now—and Amazon’s pushing harder than ever for its summer sale to rival the likes of Black Friday and Cyber Monday. For 2017, the retailer has promised more deals, better discounts, and higher inventories.
Amazon seems to be focusing solely on brand-new items this year: no more old, open-box items that suggest more of a warehouse clearing than a major sale. Still, for we tech enthusiasts, the pickings aren’t as bountiful as we might have hoped.